Already built for Colin DeHaan

Three bottlenecks are capping the Gutter Launch mastermind at organic-only growth. Fixing them is the path to an extra $200k per month.

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The math

What it takes to hit $200k a month

A webinar funnel at industry benchmarks, worked backwards from the target:

30%of registrants show up live
80%of attendees still there at the pitch
25%of the room books a call
35%of calls close
If your offer isEnrolments neededRegistrants needed
$2,000100~4,800
$5,00040~1,900
$10,00020~950

Chained together, that’s about 2 enrolments for every 100 registrants (30% × 80% × 25% × 35% = 2.1%).

Where the money is leaking

Bottleneck 01 · The link in bio

Three links, no priority

Someone who just watched a video meets a sales page, a checklist and a YouTube link, and nothing says which to click first.

Bottleneck 02 · The ceiling

Nothing above $1k, sold off buy buttons

Every tier, $147 to $797 a month, sells straight off the page with no call. The top tier is daily time with Colin, so revenue can’t grow without more of his hours.

Bottleneck 03 · Traffic

No ads, so growth stops at what he can post

Nothing runs on paid that I could find, so every new member depends on a video going well, and the page has no follow-up behind it.

Proof: the same system, other clients

ROAS is return on ad spend: the money that comes back for every $1 spent on ads. A 10x ROAS means $10 back for every $1, or $10,000 from $1,000 and so on.

What I built,
and the bottleneck each piece fixes

The high-ticket offer01
The funnel03
Webinar presentation01
Ad creatives03
Email sequences03

Book a call

A 20-minute discovery call. No plan and no price on it, just whether selling a high-ticket offer makes sense for Gutter Launch. If it does, the plan comes on the second call.

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